March 21, 2019 Industry Update | Tourism Saskatchewan Industry Website

Winter issue of Going Places is now available online

Catch up on the latest Tourism Saskatchewan news with the Winter 2019 edition of Going Places, delivered to tourism industry operators and stakeholders this month. You can also access the publication online by clicking here.

Read about:

  • Lineup of speakers for the HOST Saskatchewan Conference on April 11 in Saskatoon
  • Finalists announced for the Saskatchewan Tourism Awards of Excellence
  • Statistics Canada research provides a snapshot of visitors
  • 2019 class of Tourism Builders
  • Measuring business-readiness – Are you visitor-ready, market-ready or export-ready?
  • Rebecca Mackenzie, President and CEO of the Culinary Tourism Alliance, talks food and drink tourism
  • Top Five Tips for collecting consumer information
  • Top Five Tips for eye-catching promotional materials
  • Tourism Workplace Leadership Conference explores career opportunities
  • Zane Buchanan introduced as 2019 Saskatchewanderer
  • Largest T. rex discovered coming to the Royal Saskatchewan Museum

Call for Nominations for the Canadian Tourism Awards: Deadline June 17

The Canadian Tourism Awards are presented annually by the Tourism Industry Association of Canada (TIAC) and the Toronto Star to recognize success, leadership and innovation in Canada's tourism industry, and to reward those people, places, organizations and events that have gone above and beyond to offer travellers superior tourism experiences in Canada.

The Canadian Tourism Awards have become the standard of excellence for businesses and organizations in the travel industry, showcasing the nation's best tourism products, services and experiences.

Nominations are being accepted in 12 award categories. Visit https://tiac-aitc.ca/cgi/page.cgi/awards.html for nomination information.

Last year, Saskatchewan brought home top honours in two categories:
  • Hilton Worldwide Small or Medium-sized Business of the Year Award – Historic Reesor Ranch, Maple Creek
  • Marriott Hotels of Canada Innovator of the Year Award – Tourism Saskatoon, in collaboration with Tourism Victoria (BC) and Destination St. John’s (NL), for the Cities in Sync initiative
Consider your own achievements and submit a nomination for the Canadian Tourism Awards.

Nominations close: June 17
Finalists announced: October 1
Canadian Tourism Awards Gala: November 20, Westin Hotel, Ottawa

To review categories and criteria, go to:
https://tiac-aitc.ca/cgi/page.cgi/nominate.htm

Reminder: Register today for the HOST Saskatchewan Conference

Register today to attend the 2019 Host Saskatchewan Conference in Saskatoon at TCU Place on April 11. The one-day forum offers delegates engaging presentations and valuable networking opportunities. The 30th annual Saskatchewan Tourism Awards of Excellence Gala will be celebrated that evening.

Click here to view the conference agenda. Conference highlights will include:

•     Keynote address by Rebecca Mackenzie, President and CEO of the Culinary Tourism Alliance (CTA) - In a dynamic presentation titled A Recipe for Developing a Taste of Place, Mackenzie will touch on the history of growing the food tourism industry in Ontario and share CTA accomplishments and successful partnerships. Industry will benefit from facts about current consumer demand for food tourism and developments taking place within the broader tourism industry.

•     Plenary session by William Bakker, Chief Strategist and Partner at Destination Think! - Bakker will present a session focusing on content marketing success stories. This session will include case studies, as well as best practices and strategies for industry, provincial marketing organizations (PMOs) and destination marketing organizations (DMOs) to work together.

•     Breakout sessions on topics ranging from Saskatchewan's Tourism Sentiment Index and events, festivals and the visitor economy to panel presentations on Indigenous and culinary tourism.

The cost to register for the HOST Saskatchewan Conference is $179 (plus GST). This fee includes lunch, conference materials, and a ticket to the Saskatchewan Tourism Awards of Excellence Gala. To register, contact Nancy Hubenig at 306-787-9844 or nancy.hubenig@tourismsask.com.
 


Take advantage of free operator listings on TourismSaskatchewan.com

Saskatchewan tourism operators, including businesses, attractions, accommodations, campgrounds, communities, etc., are encouraged to take advantage of FREE listings on TourismSaskatchewan.com.

Extensive customer research of key Saskatchewan tourism markets revealed that an overwhelming majority of travellers use online sources to find information and plan their vacations. Web, mobile and social media are now the most used and preferred information and search methods.

Ensure that your Tourism Profile is up-to-date. For changes to current web listings, contact Tourism Saskatchewan at 1-877-237-2273 or information.updates@tourismsask.com. For more information about Tourism Profiles, contact Kathy Rosenkranz at 306-787-2312, kathy.rosenkranz@tourismsask.com.