Frequently Asked Questions

How much money does tourism generate for Saskatchewan’s economy?

  • Tourism is a significant export industry in Saskatchewan. Total traveller expenditures in Saskatchewan was $2.37 billion in 2017. There were more than 13.6 million visits made to and within Saskatchewan in that same year.

How many people are employed by tourism in Saskatchewan?

  • There were more than 67,000 tourism-related jobs in the province in August 2017. Seven out of ten workers got their first job in the tourism industry. For residents of northern and rural communities, the industry is a key source of employment.

What does Tourism Saskatchewan do?

  • Tourism Saskatchewan is dedicated to developing and promoting the province’s tourism industry. Working with members of the tourism industry, the provincial government and other partners, the organization carries out a variety of programs and initiatives across a range of areas: marketing, development, education and training, membership and visitor services, research, information technology and more.

How many people participate in tourism-based training in the province each year?

  • The Saskatchewan Tourism Education Council (STEC), the education and training branch of Tourism Saskatchewan, provided training services and skill development products to just over 10,000 people in over 200 communities across the province in 2017-2018. As well, many working in the tourism industry take training programs through their employers and other providers.

About how many people contact Tourism Saskatchewan each year to find out about travelling in Saskatchewan?

  • In 2017-2018, messages about tourism opportunities in Saskatchewan were seen by 1.4 billion visitors and potential visitors. These messages were targeted through online advertising, social media, consumer and trade shows, television, magazine and newspaper advertising, billboards, radio and publicity generated through travel media, both traditional and online.